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Ecommerce Design Mistakes to Avoid
Customers who shop online have a wealth of choices, so it is important to make their shopping experience as easy and smooth as is possible. Customers who have a difficult and confusing shopping experience could quit their shopping carts and leave negative reviews that could convince others who might be interested to stay away from the store.
These ecommerce design mistakes could have serious consequences on your sales. Many of these mistakes can be avoided with a little bit of planning.
Using Low-Quality Images
Everyone doesn’t want to buy something that doesn’t give it the best possible impression. It is crucial to have high-quality images on your ecommerce website. Having poor quality pictures will not only deter customers, but it can also harm your reputation as a brand.
There is no Guest Check-out Option
Not providing the option of a guest checkout is another common error that can deter potential customers from purchasing on your website. Many customers are hesitant to sign up for an account with any new website, especially when web link it requires them to enter personal information such as their email address. It is best to let visitors sign up with their social media accounts instead to streamline the process. This will minimize the privacy concerns of visitors.
Another major ecommerce design mistake is having a messy and disorganized menu structure. It is important to plan out the design of each page on your website to ensure that navigation is clear and easy. Make sure each page is organized according to the type of content it contains and make it easy for visitors to locate the items they’re looking for.
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